In 2020, the National Coffee Association reported that coffee drinkers in the United States consumed an average of 3 servings per day. Over the years, various studies have touted the benefits and harms of drinking coffee. While The New York Times looked at a Harvard study on the benefits of coffee drinking, one question hasn’t necessarily been addressed. Can a type of coffee have an additional impact on a person’s health? Danger Coffee claims that it can help improve a drinker’s mental and physical well-being.
“These beans deliver the good stuff (antioxidants, anti-inflammatories, micronutrients, and optimal fasting support) without bogging you down with the bad stuff you’ll find in regular coffee,” founder Dave Asprey said in a statement. Press release. The idea of a “biohack” coffee option may appeal to people looking to optimize their body’s performance. While everyone should be able to agree that products claimed to be good for you are a positive choice, micronutrient infusion might be less well known to many people. Brand founder Dave Asprey has a strong case for ensuring coffee beans are free of unwanted additives, some people may not fully understand how and what the added micronutrients can do to their bodies.
For now, maybe people will want to brew a cup of Danger Coffee and experience the impact of biohacking for themselves. Although the brand claims it can make you feel dangerously good, some people may want to tread carefully in the cafe area.