Coffee-branded Ristretto roasters will definitely throw in the towel this month

The Portland coffee company and the Ristretto coffeehouse chain, which once owned four coffee shops around Portland, have announced that they will cease all operations on December 15. The chain had closed several cafes in the area over the past two years, but had maintained its roasting operation until now.

Ristretto announced its complete closure on Friday via an announcement on the website first spotted by the Oregonian. “To all of Ristretto Roasters customers, after fifteen years the time has come to pitch the stakes and fold the tent on our Portland-based coffee roasting operation, ”the post read. “We started with a little cafe in the Beaumont neighborhood of Portland, and it was an explosion of growth in other places and industries, from wholesale to mail order to direct work. with producers abroad. ”

Ristretto was one of the first popular cafe chains in Portland’s third wave coffee movement, alongside places like Coava or Stumptown. But in recent years, Ristretto has gained national attention outside the coffee world: two years ago journalist Nancy Rommelmann started a YouTube series called #MeNeither, which openly criticized women who had come forward in the middle. of the #MeToo movement. Rommelmann is married to Ristretto’s owner, Din Johnson, and for the employees of Ristretto, seemed closely linked to the company. Former and current employees uncomfortable with Rommelmann’s YouTube series have made a public statement, publicly condemning the now-deleted series.

Since then, Ristretto has slowly started to dissolve. Grocery stores around town have pulled beans from their shelves, and Rommelmann has written several articles about how “Internet locusts” killed her husband’s business. For two years, locations slowly closed across the Portland area, from North Portland to NE Couch. North Williams Cafe has since become an unaffiliated shokupan toast cafe, and its KOIN building cafe closed in April 2020.

Rommelmann posted his own note on the closure via his sub-stack, connecting the closure to a larger conversation about “canceling the crop.” “Some people got a little mad at me and sort of directed their anger at my husband’s business,” she said, later adding, “my husband is a private person, and he’s definitely had more. exposure than he would have liked. ” She also read a personal essay, revisiting her initial criticism of Argento and Rose McGowan as leaders of the #MeToo movement and her subsequent criticism of the former employee who wrote the initial public statement condemning his YouTube show.

“Given people’s preferences for simple stories, [the employee] became a hero, me a villain, ”says Rommelmann. She details the ways her husband was affected by the backlash against Ristretto, saying he had been “repeatedly warned to leave his wife or lose his business” as employees quit and wholesale accounts crashed . “I saw my husband – a calm and stoic man – lose the business he had literally built with his own hands, I saw him sink into insolvency,” she says. “The fall was my fault, and it wasn’t.”

People can order coffee from Ristretto’s website or listen to Rommelmann’s full statement here.

• Announcement of the closing of the Ristretto [Official]• Coffee beans, #MeToo and thank you [Substack]• Ristretto Roasters of Portland will close permanently [O]• Ristretto faces backlash after owner’s wife begins to question #MeToo allegations [EPDX]• Internet locusts descend on Ristretto rotisseries [Q]• Ristretto Roasters tackles Portland’s ‘culture of outrage’ in now-deleted Twitter thread [EPDX]
• Anti-MeToo Vlogger must take ownership of its impact on food and beverage employees [EPDX]

About Jeffery L. Parker

Check Also

Starbucks sells Seattle’s Best Coffee brand to Nestlé, Marketing & Advertising News, ET BrandEquity

Starbucks acquired Seattle’s Best Coffee in 2003 for $72 million. Starbucks sells its Seattle’s Best …