Monthly Archives: May 2021

How Demon Slayer energized a Japanese canned coffee brand

Japan is famous for its canned coffee. But with consumption falling, canned coffee makers were expected to wake up sales. They found it: Anime. As Mainichi News reports, Osaka’s DyDo Drinco has launched its Demon Slayer: Kimetsu no Yaiba range of “Collaboration Cans” in October 2020. Featuring 28 different designs, …

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Backdrop launches a new painting with. the coffee brand

With the increase in home renovations since the pandemic, many brands are finding new ways to break into the lifestyle category. One of the most unlikely partnerships? A collaboration between direct-selling paint brand Backdrop and Dunkin Donuts. Now die-hard Dunkin fans can paint their homes the iconic pink and orange …

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